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14 Mar 2010

Study shows that color plays musical chairs in the brain

- 1 Oct 2009
By University of Chicago   
Page 1 of 3

Research shows for the first time that the brain can latch on to color and assign it to a different object

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image VIDEO: Research at the University of Chicago explains for the first time how color latches on to a portion of the brain, separate from the object to which it had been...

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Color is normally thought of as a fundamental attribute of an object: a red Corvette, a blue lake, a pink flamingo. Yet despite this popular notion, new research suggests that our perception of color is malleable, and relies heavily on biological processes of the eye and brain.

 
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